Diego's Spicy Chips

Rico, Suave! Meet Diego’s Hot & Spicy Chips in two bold flavors—Red Chile and Habanero. We elevated their brand with a new logo—friendly with a big personality, then we turned the heat way up on the color and finally let the chiles do the talking with graphic illustrations bursting with flavor. Vaya con Dios, Amigos.

VISUAL BRAND, LOGO, PACKAGING, SIGNAGE