Rocky Mountain Popcorn
Big fresh flavors, light-as-a-cloud kernels make RMP the standard for healthy snacking with taste in mind. We played on giant taste by featuring oversized kernels— shining bright in the logo and lazily floating in a fresh mountain sky. With a nod to a vintage postcard feel and an energetic color palette, the 8 flavors and 3 convenient sizes made a splash on the shelves with a new look in the popcorn category.
VISUAL BRAND, LOGO, PACKAGING, POS, MARKETING MATERIAL, TRADESHOW, ADS