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University of Michigan, Flint

Think. Do. Act.


University of Michigan, Flint is a premier, urban center of learning, research and civic engagement. Rather than produce a traditional viewbook brochure for their main recruitment piece, EMG wanted a big, vibrant, pop-off-the-page self-mailer that not only provided essential information to the potential student but also an aspirational poster reflecting the energetic and diverse environment of this vibrant city university. This edgy, visual approach was applied to their website's design.

CLIENT: Educational Marketing Group  SERVICES: visual branding, recruitment self-mailer design, website design

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